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Paragon 700: A Restored Palazzo  Now Shines as a Boutique Hotel in the Heart of Ostuni

In the heart of Ostuni, Puglia, Paragon 700 is an 18th-century palazzo-turned boutique hotel and spa. The fifteen luxurious rooms and suites exude an eclectic atmosphere, combining the palace’s historic features like high vaulted ceilings, rich wall colors, and frescoes with contemporary and antique furniture and art pieces. Some rooms offer private balconies with picturesque views. Inside Palazzo Rosso’s walls is a private garden—the largest in the city—spanning 1,700 square meters with terraces to lounge and dine and a 15m pool to refresh. Paragon 700 Boutique Hotel & Spa has recently been awarded a Michelin Key.

At the Michelin-recognized Restaurant 700, a variety of organic vegetables and local Apulian ingredients are carefully combined to create an intimate gastronomic adventure with a contemporary twist.

Originally an ancient water cistern, the spa is 7 meters below ground, making it an exclusive experience for up to two people only. Treatments include massages and facials with organic skincare.

Discover one of the beautiful Apulian beaches, go wine tasting, or take in the culture and history of Otsuni. Draw inspiration from the frescoes that hint at the property's past as a convent, and book a painting class, or even try your hand at a stone carving class. Let your imagination soar at Paragon 700, or simply use your stay to detox and relax by the swimming pool. Finish your day at the bar and try the Potion700 Gin, the best-kept secret of Leonardo Gorgini, the mixologist.

6/8
SGH Criteria

Sustainability Criteria

    • Paragon 700 Boutique hotel & Spa treats all its employees equally and cares about their well-being via fair and equal pay, overtime compensation
    • The hotel employs at least 40% women in management positions
    • The hotel features mostly local brands
    • Preference is given to sourcing from local businesses
    • The hotel offers activities that engage the local culture and community
    Icon Community
    Community
    • The hotel uses organic products
    • Delicious vegan and vegetarian menu options are available
    • The hotel has its own fruit and vegetable garden
    • Use of mainly seasonal and regional products
    • No imported products that are transported by plane
    • Leftover products are used by the hotel team
    Icon Food
    Food
    • Property architecture adapts to local environment & respects surrounding nature
    • Rooms and outlets are equipped with vintage or upcycled furniture
    • Use of locally produced handicrafts, where adequate
    • Fabrics like towels, bed sheets, and curtains are made of organic materials
    • Use of reusable towels in public areas
    • Staff wears fair/organic fashion
    Icon Materials
    Materials
    • The hotel uses glass bottles instead of plastic bottles
    • All departments are free of single-use plastic
    • Hotel rooms are free of single-use plastic (including amenity packaging)
    • Products in recycled packaging are preferred
    • Waste is seperated and recycled
    • Electric equipment are adequately disposed or returned
    • Purchase products in bulk
    • Composting system Paperless or paper-reduced communication and record keeping (at least 70%) • Using recycled or upcycled materials
    • Old furniture is reused or sold for refurbishment
    • Educate staff to reduce and recycle waste
    • Education of staff regarding recycling and waste minimization
    • Recycled-paper, wood, or electronic signs for guest communication signs only
    Icon Waste
    Waste
    • The hotel tracks water consumption
    • Changing of towels & bed linens only every other day or upon request
    • Water saving toilets
    • Regular checks for water safety
    • Minimization of chlorine by alternative means disinfection (UV, osmosis, ozone, salt,..)
    • Water filter system for grey water and reuse of such
    • Collection and use of rainwater for irrigation
    • Source of the pool water is city water
    • Pool water filter system (salt)
    Icon Water
    Water
    • Bathroom amenities are with natural ingredients
    • Amenities and spa products are certified organic
    • Spa offers holistic treatments
    • Spa products consist of local ingredients
    • Spa offers traditional local treatments
    • Hotel offers bike rental/car-sharing
    • Hotel offers yoga and/or meditation
    • Hotel supports public transportation arrival/ job ticket
    Icon Wellness
    Wellness

Features & Activities

  • 24h Room Service
    24h Room Service
  • Adults only 18+
    Adults only 18+
  • Bar at Hotel
    Bar
  • City Hotel
    City
  • Concierge Service Available
    Concierge Service
  • Culture
    Culture
  • Hotel in a Historical Building
    Historical Building
  • Hotel for Honeymooners
    Honeymoon
  • Hotel Close to Nature
    Nature
  • Pool at the Property
    Pool

WINE TASTINGS
Discovering Puglia
A wine tasting aimed at discovering the entire Apulian territory from the far north to Salento crossing the central Region.

COCKTAIL CLASS
Discover the Art of Mixology at Bar 700

PRIVATE EVENTS
Whether it’s for a birthday, a wedding, a small corporate event, or simply because you desire an exclusive experience.

IN-HOUSE EXHIBITIONS
Unconventional sculptures, gorgeous paintings, or photographs by international and local artists inhabit the rooms of Palazzo Rosso.

TAKE PARAGON BACK HOME

At Paragon 700, you can purchase some of the furniture, paintings, and other décor items from the luxury hotel in Ostuni.

4.5
270 Google Reviews
Sydney Flockton
4 weeks ago
Such a beautiful hotel in a perfect location. Our stay was enhanced by the staff and their 5 star service. Everyone was warm and welcoming and happy to assist in whatever way they could. I would thoroughly recommend this hotel to anyone looking to spend time in Ostuni. The only negative is that this stay Such a beautiful hotel in a perfect location. Our stay was enhanced by the staff and their 5 star service. Everyone was warm and welcoming and happy to assist in whatever way they could. I would thoroughly recommend this hotel to anyone looking to spend time in Ostuni. The only negative is that this stay was on my 25th wedding anniversary and no one offered any congratulations or even a mention of the special occasion. [...]
Jesse Yu
a month ago
My wife and I stayed at Paragon for 4 nights after our wedding and we definitely saw some signs of some of the other reviews but also had an overall great experience. First and foremost, do not expect this to be a 4 Seasons or Ritz type 5 star hotel. This is a boutique hotel, My wife and I stayed at Paragon for 4 nights after our wedding and we definitely saw some signs of some of the other reviews but also had an overall great experience. First and foremost, do not expect this to be a 4 Seasons or Ritz type 5 star hotel. This is a boutique hotel, and the decor and style are exactly that. We like this style of living so it worked out well for us, but I can see how if you're a "traditionalist" then it won't be up to your standing. Room: We booked one of the deluxe suites and it was beautiful. There are stairs to get there but not an issue especially as they help with bags. Our biggest complaints is that we didn't have any view, and that because of the aesthetic, you lose out on basics. Main ones for us were lack of drawers for clothes and no full length mirror. Also no steamer/iron and they require you to use their laundry service. The price tags everywhere too were a little strange given it's in your room (understandable outside of it). Dining: One of the highlights. Breakfast every morning is incredible and you can order essentially anything you want. We also ate at the restaurant and the food was some of the best we had on our trip. That being said, note the dinner will be in the same area you have breakfast so I recommend doing it early in your stay so it doesn't feel monotonous. The ambiance is quiet. Bar: Incredible drinks and great bartender, all positives there Pool / Spa: The pool was great. We loved going to it after a hot day out. Only downside is that there aren't enough beds for everyone at the hotel so it did get crowded at times. We also booked a spa treatment and the masseuse was great. The spa itself is cool but a bit small and not sure it's worth over 100 euros for just an hour. Also if you are interested in a treatment, book early. We couldn't get a couples massage arranged and it took some back and forth to find a spa time as the space is small. Location: 10/10. Super close to the square, extremely easy to get to by car. Parking: Not free if you don't book directly with them but well worth it. It's valet and they're quick. Service: This is where I went back and forth on. The staff were overall excellent, extremely helpful and kind. But we made several notes that we were celebrating our honeymoon and didn't get a single acknowledgement the entire stay. We even had the front desk mention this to the restaurant and didn't hear anything at dinner either. We weren't looking for any freebies, but just a simple "thank you for celebrating with us". At this price point, you'd expect that at the bare minimum. We also encountered the interesting experience of them being uncomfortable with issuing multiple key cards which we needed because my wife and I have different schedules, but it's likely because they don't want you leaving the key in the room slot so they know when to clean it. That being said, we had the staff help us with bookings and they even found an item left behind and went out of the way to get it back to us at our next hotel so this was great. Overall, I recommend the hotel if you're looking for a beautiful space and respite right in city center. Just don't expect it to be a traditional 5 start hotel! [...]
alfred lindgren
2 months ago
We stayed two nights at Paragon 700 in late July and it's the kind of place that's hard to leave. The palazzo itself does a lot of the work — a red eighteenth-century façade in the middle of Ostuni's white maze, and behind the door a courtyard of old stone columns, frescoed rooms, and a We stayed two nights at Paragon 700 in late July and it's the kind of place that's hard to leave. The palazzo itself does a lot of the work — a red eighteenth-century façade in the middle of Ostuni's white maze, and behind the door a courtyard of old stone columns, frescoed rooms, and a pool in a walled garden that stays cool through the afternoon. It feels like a private house that happens to be beautifully run, rather than a hotel. The food was excellent throughout, from breakfast in the courtyard to dinner in the garden after dark. Leonardo at Bar 700 is worth the trip on his own. The service was warm and unhurried — attentive without hovering. What stayed with us most was meeting the owners. You can feel how much they love what they've built here, and it runs through everything: the details in the rooms, the way the staff talk about the place, the atmosphere in the evening. We'll be back. [...]

Location

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Luxurious art and architectural boutique hotel directly in the city centre of Ostuni. Cultural sights and the city’s landmarks are in walking distance from the palazzo hotel. The marina and beaches are just a 20-minute drive.

Airports: Brindisi (30 min), Bari (1h10 min)

Paragon 700 Boutique Hotel & Spa
Boutique Hotel Puglia | Paragon 700 Boutique Hotel & SPA, Largo Michele Ayroldi Carissimo, Ostuni BR, Italy
Temperature tody
16°C / 61°F
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